SB 2353: Stadium Authority; Outdoor Advertising; Digital Outdoor Signage Devices; Stadium Development District; DBEDT; Light Pollution; Study

A BILL FOR AN ACT

RELATING TO OUTDOOR SIGNAGE.

BE IT ENACTED BY THE LEGISLATURE OF THE STATE OF HAWAII:

     SECTION 1.  Section 445-112, Hawaii Revised Statutes, is amended to read as follows:

     "§445-112  Where and when permitted.  No person shall erect, maintain, or use a billboard or display any outdoor advertising device, except as provided in this section:

     (1)  The display of official notices and signs, posted by order of any court or public office, or posted by any public officer in the performance of a public duty, or posted by any person required to do so by any law or rule having the force of law;

     (2)  Any outdoor advertising device announcing a meeting or series of meetings is not prohibited by this section if displayed on the premises where the meeting or series of meetings will be or is being held.  [Meeting, as] As used in this [section,] paragraph, "meeting" includes all meetings regardless of whether open to the public or conducted for profit and includes but is not limited to sports events, conventions, fairs, rallies, plays, lectures, concerts, motion pictures, dances, and religious services;

     (3)  Any outdoor advertising device indicating that the building or premises on which it is displayed is the residence, office, or place of business, commercial or otherwise, of any individual, partnership, joint venture, association, club, or corporation, and stating the nature of the business;

     (4)  Any outdoor advertising device that advertises property or services that may be bought, rented, sold, or otherwise traded in on the premises or in the building on which the outdoor advertising device is displayed;

     (5)  The offering for sale of merchandise bearing incidental advertising, including books, magazines, and newspapers, in any store, newsstand, vending machine, rack, or other place where such merchandise is regularly sold;

     (6)  Any outdoor advertising device offering any land, building, or part of a building for sale or rent, if displayed on the property so offered or on the building so offered;

     (7)  Any outdoor advertising device carried by persons or placed upon vehicles used for the transportation of persons or goods, except as provided under section 445‑112.5, relating to vehicular advertising devices;

     (8)  Any outdoor advertising device warning the public of dangerous conditions that they may encounter in nearby sections of streets, roads, paths, public places, power lines, gas and water mains, or other public utilities;

     (9)  Signs serving no commercial purpose that indicate places of natural beauty, or of historical or cultural interest, and that are made according to designs approved by the department of business, economic development, and tourism;

    (10)  Any outdoor advertising device or billboard erected, placed, or maintained upon a state office building, if erected, placed, or maintained by authority of a state agency, department, or officer for the sole purpose of announcing cultural or educational events within the State, and if the design and location thereof has been approved by the department of business, economic development, and tourism;

    (11)  Signs urging voters to vote for or against any person or issue[,] may be erected, maintained, and used, except where contrary to or prohibited by law;

    (12)  Signs stating that a residence that is offered for sale, lease, or rent is open for inspection at the actual time the sign is displayed and showing the route to the residence; provided that the sign contains no words or designs other than the words "Open House", the address of the residence, the name of the person or agency responsible for the sale, and an arrow or other directional symbol and is removed during such time as the residence is not open for inspection;

    (13)  The erection, maintenance, and use of billboards if the billboard is used solely for outdoor advertising devices not prohibited by this section;

    (14)  The continued display and maintenance of outdoor advertising devices actually displayed on July 8, 1965, in accordance with all laws and ordinances immediately theretofore in effect;

    (15)  The continued maintenance of any billboard actually maintained on July 8, 1965, and the display thereon of the same or new advertising devices, all in accordance with all laws and ordinances in effect immediately prior to July 9, 1965;

    (16)  Any outdoor advertising device, displayed with the authorization of the [University] university of Hawaii, on any scoreboard of any stadium owned by the university.  An outdoor advertising device displayed under this paragraph shall be on the front of the scoreboard and face the interior of the stadium;

    (17)  Any temporary outdoor advertising device attached to or supported by the structure of any stadium owned by the [University] university of Hawaii, located within and facing the interior of the stadium, and authorized to be displayed by the university.  For the [purpose] purposes of this paragraph, "temporary" means displayed for a short period before the official start of organized athletic competition, during the organized athletic competition, and for a short period after the official end of the organized athletic competition;

    (18)  Any outdoor advertising device[,] or digital outdoor signage device displayed with the authorization of the stadium authority[, on]:

          (A)  On any scoreboard of any stadium operated by the stadium authority[.  An]; provided that an outdoor advertising device or digital outdoor signage device displayed under this [paragraph] subparagraph shall be on the front of the scoreboard and face the interior of the stadium[;] and shall not be displayed on top of the stadium and facing a state highway; or

          (B)  In the stadium development district; provided that an outdoor advertising device or digital outdoor signage device displayed under this subparagraph shall:

              (i)  Face the interior of the district and not a state highway; and

             (ii)  Be intended to be viewed by those that are physically present in the district.

          For the purposes of this paragraph, "digital outdoor signage device" means any outdoor advertising device displaying a message that may be changed by electronic processes or designed to attract attention by the inclusion of a flashing, changing, revolving, or flickering light source or change in light intensity.  "Digital outdoor signage device" includes signs with electronically generated or controlled images, such as electronic programmable message signs, digital signs, and plasma or light-emitting diode (LED) signs; and

    (19)  Any outdoor advertising device, displayed with the authorization of the city and county of Honolulu, on the scoreboard of the Waipio peninsula soccer stadium.  The outdoor advertising device shall be:

          (A)  Attached to the bottom of the scoreboard;

          (B)  No longer than the width of the scoreboard; and

          (C)  No higher than twenty-five per cent of the scoreboard height.

          The scoreboard shall be no larger than twenty-eight feet by ten feet.  Any outdoor advertising device displayed pursuant to this paragraph shall be on the front of the scoreboard and face the interior of the stadium; provided that the outdoor advertising device shall not be visible from any thoroughfare."

     SECTION 2.  (a)  The department of business, economic development, and tourism shall conduct a study on the impacts of light pollution associated with the use of digital outdoor signage devices displayed in a stadium or within the stadium development district pursuant to section 445-112(18), Hawaii Revised Statutes.  The study shall include an analysis of the impacts of light pollution on communities surrounding the stadium development district.

     (b)  The department of business, economic development, and tourism shall submit a report of its findings and recommendations, including any proposed legislation, to the legislature no later than twenty days prior to the convening of the regular session of 2027.

     SECTION 3.  Statutory material to be repealed is bracketed and stricken.  New statutory material is underscored.

     SECTION 4.  This Act shall take effect on July 1, 2050.

Report Title:

Stadium Authority; Outdoor Advertising; Digital Outdoor Signage Devices; Stadium Development District; DBEDT; Light Pollution; Study

Description:

Allows the display of outdoor advertising devices, including digital outdoor signage devices, within the Stadium Development District with the authorization of the Stadium Authority and subject to certain conditions.  Requires the Department of Business, Economic Development, and Tourism to conduct a study on the impacts of light pollution associated with the devices and report to the Legislature.  Effective 7/1/2050.  (HD2)

The summary description of legislation appearing on this page is for informational purposes only and is not legislation or evidence of legislative intent.

A BILL FOR AN ACT

RELATING TO OUTDOOR SIGNAGE.

BE IT ENACTED BY THE LEGISLATURE OF THE STATE OF HAWAII:

     SECTION 1.  Section 445-112, Hawaii Revised Statutes, is amended to read as follows:

     "§445-112  Where and when permitted.  No person shall erect, maintain, or use a billboard or display any outdoor advertising device, except as provided in this section:

     (1)  The display of official notices and signs, posted by order of any court or public office, or posted by any public officer in the performance of a public duty, or posted by any person required to do so by any law or rule having the force of law;

     (2)  Any outdoor advertising device announcing a meeting or series of meetings is not prohibited by this section if displayed on the premises where the meeting or series of meetings will be or is being held.  Meeting, as used in this section, includes all meetings regardless of whether open to the public or conducted for profit and includes but is not limited to sports events, conventions, fairs, rallies, plays, lectures, concerts, motion pictures, dances, and religious services;

     (3)  Any outdoor advertising device indicating that the building or premises on which it is displayed is the residence, office, or place of business, commercial or otherwise, of any individual, partnership, joint venture, association, club, or corporation, and stating the nature of the business;

     (4)  Any outdoor advertising device that advertises property or services that may be bought, rented, sold, or otherwise traded in on the premises or in the building on which the outdoor advertising device is displayed;

     (5)  The offering for sale of merchandise bearing incidental advertising, including books, magazines, and newspapers, in any store, newsstand, vending machine, rack, or other place where such merchandise is regularly sold;

     (6)  Any outdoor advertising device offering any land, building, or part of a building for sale or rent, if displayed on the property so offered or on the building so offered;

     (7)  Any outdoor advertising device carried by persons or placed upon vehicles used for the transportation of persons or goods, except as provided under section 445‑112.5, relating to vehicular advertising devices;

     (8)  Any outdoor advertising device warning the public of dangerous conditions that they may encounter in nearby sections of streets, roads, paths, public places, power lines, gas and water mains, or other public utilities;

     (9)  Signs serving no commercial purpose that indicate places of natural beauty, or of historical or cultural interest and that are made according to designs approved by the department of business, economic development, and tourism;

    (10)  Any outdoor advertising device or billboard erected, placed, or maintained upon a state office building, if erected, placed, or maintained by authority of a state agency, department, or officer for the sole purpose of announcing cultural or educational events within the State, and if the design and location thereof has been approved by the department of business, economic development, and tourism;

    (11)  Signs urging voters to vote for or against any person or issue[,] may be erected, maintained, and used, except where contrary to or prohibited by law;

    (12)  Signs stating that a residence that is offered for sale, lease, or rent is open for inspection at the actual time the sign is displayed and showing the route to the residence; provided that the sign contains no words or designs other than the words "Open House", the address of the residence, the name of the person or agency responsible for the sale, and an arrow or other directional symbol and is removed during such time as the residence is not open for inspection;

    (13)  The erection, maintenance, and use of billboards if the billboard is used solely for outdoor advertising devices not prohibited by this section;

    (14)  The continued display and maintenance of outdoor advertising devices actually displayed on July 8, 1965, in accordance with all laws and ordinances immediately theretofore in effect;

    (15)  The continued maintenance of any billboard actually maintained on July 8, 1965, and the display thereon of the same or new advertising devices, all in accordance with all laws and ordinances in effect immediately prior to July 9, 1965;

    (16)  Any outdoor advertising device, displayed with the authorization of the [University] university of Hawaii, on any scoreboard of any stadium owned by the university.  An outdoor advertising device displayed under this paragraph shall be on the front of the scoreboard and face the interior of the stadium;

    (17)  Any temporary outdoor advertising device attached to or supported by the structure of any stadium owned by the [University] university of Hawaii, located within and facing the interior of the stadium, and authorized to be displayed by the university.  For the [purpose] purposes of this paragraph, "temporary" means displayed for a short period before the official start of organized athletic competition, during the organized athletic competition, and for a short period after the official end of the organized athletic competition;

    (18)  Any outdoor advertising device[,] or digital outdoor signage device displayed with the authorization of the stadium authority[, on]:

          (A)  On any scoreboard of any stadium operated by the stadium authority[.  An]; provided that an outdoor advertising device or digital outdoor signage device displayed under this [paragraph] subparagraph shall be on the front of the scoreboard and face the interior of the stadium[;] and shall not be displayed on top of the stadium and facing a state highway; or

          (B)  In the stadium development district.

          For the purposes of this paragraph, "digital outdoor signage device" means any outdoor advertising device displaying a message that may be changed by electronic processes or designed to attract attention by the inclusion of a flashing, changing, revolving, or flickering light source or change in light intensity.  "Digital outdoor signage device" includes signs with electronically generated or controlled images, such as electronic programmable message signs, digital signs, and plasma or light-emitting diode (LED) signs; and

    (19)  Any outdoor advertising device, displayed with the authorization of the city and county of Honolulu, on the scoreboard of the Waipio peninsula soccer stadium.  The outdoor advertising device shall be:

          (A)  Attached to the bottom of the scoreboard;

          (B)  No longer than the width of the scoreboard; and

          (C)  No higher than twenty-five per cent of the scoreboard height.

          The scoreboard shall be no larger than twenty-eight feet by ten feet.  Any outdoor advertising device displayed pursuant to this paragraph shall be on the front of the scoreboard and face the interior of the stadium; provided that the outdoor advertising device shall not be visible from any thoroughfare."

     SECTION 2.  (a)  The department of business, economic development, and tourism shall conduct a study on the impacts of light pollution associated with the use of digital outdoor signage devices displayed in a stadium or within the stadium development district pursuant to section 445-112(18), Hawaii Revised Statutes.  The study shall include an analysis of the impacts of light pollution on communities surrounding the stadium development district.

     (b)  The department of business, economic development, and tourism shall submit a report of its findings and recommendations, including any proposed legislation, to the legislature no later than twenty days prior to the convening of the regular session of 2027.

     SECTION 3.  Statutory material to be repealed is bracketed and stricken.  New statutory material is underscored.

     SECTION 4.  This Act shall take effect on July 1, 2050.

Report Title:

Stadium Authority; Outdoor Advertising; Digital Outdoor Signage Devices; Stadium Development District; DBEDT; Light Pollution; Study

Description:

Allows the display of outdoor advertising devices, including digital outdoor signage devices, within the Stadium Development District with the authorization of the Stadium Authority and subject to certain conditions.  Requires the Department of Business, Economic Development, and Tourism to conduct a study on the impacts of light pollution and report to the Legislature.  Effective 7/1/2050.  (HD1)

The summary description of legislation appearing on this page is for informational purposes only and is not legislation or evidence of legislative intent.

A BILL FOR AN ACT

RELATING TO OUTDOOR SIGNAGE.

BE IT ENACTED BY THE LEGISLATURE OF THE STATE OF HAWAII:

     SECTION 1.  Section 445-112, Hawaii Revised Statutes, is amended to read as follows:

     "§445-112  Where and when permitted.  No person shall erect, maintain, or use a billboard or display any outdoor advertising device, except as provided in this section:

     (1)  The display of official notices and signs, posted by order of any court or public office, or posted by any public officer in the performance of a public duty, or posted by any person required to do so by any law or rule having the force of law;

     (2)  Any outdoor advertising device announcing a meeting or series of meetings is not prohibited by this section if displayed on the premises where the meeting or series of meetings will be or is being held.  Meeting, as used in this section, includes all meetings regardless of whether open to the public or conducted for profit and includes but is not limited to sports events, conventions, fairs, rallies, plays, lectures, concerts, motion pictures, dances, and religious services;

     (3)  Any outdoor advertising device indicating that the building or premises on which it is displayed is the residence, office, or place of business, commercial or otherwise, of any individual, partnership, joint venture, association, club, or corporation, and stating the nature of the business;

     (4)  Any outdoor advertising device that advertises property or services that may be bought, rented, sold, or otherwise traded in on the premises or in the building on which the outdoor advertising device is displayed;

     (5)  The offering for sale of merchandise bearing incidental advertising, including books, magazines, and newspapers, in any store, newsstand, vending machine, rack, or other place where such merchandise is regularly sold;

     (6)  Any outdoor advertising device offering any land, building, or part of a building for sale or rent, if displayed on the property so offered or on the building so offered;

     (7)  Any outdoor advertising device carried by persons or placed upon vehicles used for the transportation of persons or goods, except as provided under section 445‑112.5, relating to vehicular advertising devices;

     (8)  Any outdoor advertising device warning the public of dangerous conditions that they may encounter in nearby sections of streets, roads, paths, public places, power lines, gas and water mains, or other public utilities;

     (9)  Signs serving no commercial purpose that indicate places of natural beauty, or of historical or cultural interest and that are made according to designs approved by the department of business, economic development, and tourism;

    (10)  Any outdoor advertising device or billboard erected, placed, or maintained upon a state office building, if erected, placed, or maintained by authority of a state agency, department, or officer for the sole purpose of announcing cultural or educational events within the State, and if the design and location thereof has been approved by the department of business, economic development, and tourism;

    (11)  Signs urging voters to vote for or against any person or issue[,] may be erected, maintained, and used, except where contrary to or prohibited by law;

    (12)  Signs stating that a residence that is offered for sale, lease, or rent is open for inspection at the actual time the sign is displayed and showing the route to the residence; provided that the sign contains no words or designs other than the words "Open House", the address of the residence, the name of the person or agency responsible for the sale, and an arrow or other directional symbol and is removed during such time as the residence is not open for inspection;

    (13)  The erection, maintenance, and use of billboards if the billboard is used solely for outdoor advertising devices not prohibited by this section;

    (14)  The continued display and maintenance of outdoor advertising devices actually displayed on July 8, 1965, in accordance with all laws and ordinances immediately theretofore in effect;

    (15)  The continued maintenance of any billboard actually maintained on July 8, 1965, and the display thereon of the same or new advertising devices, all in accordance with all laws and ordinances in effect immediately prior to July 9, 1965;

    (16)  Any outdoor advertising device, displayed with the authorization of the [University] university of Hawaii, on any scoreboard of any stadium owned by the university.  An outdoor advertising device displayed under this paragraph shall be on the front of the scoreboard and face the interior of the stadium;

    (17)  Any temporary outdoor advertising device attached to or supported by the structure of any stadium owned by the [University] university of Hawaii, located within and facing the interior of the stadium, and authorized to be displayed by the university.  For the [purpose] purposes of this paragraph, "temporary" means displayed for a short period before the official start of organized athletic competition, during the organized athletic competition, and for a short period after the official end of the organized athletic competition;

    (18)  Any outdoor advertising device[,] or digital outdoor signage device displayed with the authorization of the stadium authority[, on]:

          (A)  On any scoreboard of any stadium operated by the stadium authority[.  An]; provided that an outdoor advertising device or digital outdoor signage device displayed under this [paragraph] subparagraph shall be on the front of the scoreboard and face the interior of the stadium; [and] or

          (B)  In the stadium development district.

          For the purposes of this paragraph, "digital outdoor signage device" means any outdoor advertising device displaying a message that may be changed by electronic processes or designed to attract attention by the inclusion of a flashing, changing, revolving, or flickering light source or change in light intensity.  "Digital outdoor signage device" includes signs with electronically generated or controlled images, such as electronic programmable message signs, digital signs, and plasma or light-emitting diode (LED) signs; and

    (19)  Any outdoor advertising device, displayed with the authorization of the city and county of Honolulu, on the scoreboard of the Waipio peninsula soccer stadium.  The outdoor advertising device shall be:

          (A)  Attached to the bottom of the scoreboard;

          (B)  No longer than the width of the scoreboard; and

          (C)  No higher than twenty-five per cent of the scoreboard height.

          The scoreboard shall be no larger than twenty-eight feet by ten feet.  Any outdoor advertising device displayed pursuant to this paragraph shall be on the front of the scoreboard and face the interior of the stadium; provided that the outdoor advertising device shall not be visible from any thoroughfare."

     SECTION 2.  Statutory material to be repealed is bracketed and stricken.  New statutory material is underscored.

     SECTION 3.  This Act shall take effect on July 1, 2050.

Report Title:

Stadium Authority; Outdoor Advertising; Digital Outdoor Signage Devices; Stadium Development District

Description:

Allows the display of outdoor advertising devices, including digital outdoor signage devices, within the Stadium Development District with the authorization of the Stadium Authority.  Effective 7/1/2050.  (SD2)

The summary description of legislation appearing on this page is for informational purposes only and is not legislation or evidence of legislative intent.

A BILL FOR AN ACT

RELATING TO OUTDOOR SIGNAGE.

BE IT ENACTED BY THE LEGISLATURE OF THE STATE OF HAWAII:

     SECTION 1.  Chapter 445, Hawaii Revised Statutes, is amended by adding a new section to part IV to be appropriately designated and to read as follows:

     "§445-    Digital outdoor signage devices; allowed display.  (a)  Notwithstanding any other law to the contrary, display of outdoor advertising devices, including digital outdoor signage devices, shall be allowed within the Waikiki area of Oahu, the boundaries of which are delineated in the land use ordinance as amended, establishing the "Waikiki Special District".

     (b)  No later than           , each county with a population of five hundred thousand or more shall adopt ordinances necessary to implement this section.

     (c)  For the purposes of this section, "digital outdoor signage device" means any outdoor advertising device displaying a message that may be changed by electronic processes or designed to attract attention by the inclusion of a flashing, changing, revolving, or flickering light source or change in light intensity.  "Digital outdoor signage device" includes signs with electronically generated or controlled images, such as electronic programmable message signs, digital signs, and plasma or light-emitting diode (LED) signs."

     SECTION 2.  Section 445-112, Hawaii Revised Statutes, is amended to read as follows:

     "§445-112  Where and when permitted.  No person shall erect, maintain, or use a billboard or display any outdoor advertising device, except as provided in this section:

     (1)  The display of official notices and signs, posted by order of any court or public office, or posted by any public officer in the performance of a public duty, or posted by any person required to do so by any law or rule having the force of law;

     (2)  Any outdoor advertising device announcing a meeting or series of meetings is not prohibited by this section if displayed on the premises where the meeting or series of meetings will be or is being held.  Meeting, as used in this section, includes all meetings regardless of whether open to the public or conducted for profit and includes but is not limited to sports events, conventions, fairs, rallies, plays, lectures, concerts, motion pictures, dances, and religious services;

     (3)  Any outdoor advertising device indicating that the building or premises on which it is displayed is the residence, office, or place of business, commercial or otherwise, of any individual, partnership, joint venture, association, club, or corporation, and stating the nature of the business;

     (4)  Any outdoor advertising device that advertises property or services that may be bought, rented, sold, or otherwise traded in on the premises or in the building on which the outdoor advertising device is displayed;

     (5)  The offering for sale of merchandise bearing incidental advertising, including books, magazines, and newspapers, in any store, newsstand, vending machine, rack, or other place where such merchandise is regularly sold;

     (6)  Any outdoor advertising device offering any land, building, or part of a building for sale or rent, if displayed on the property so offered or on the building so offered;

     (7)  Any outdoor advertising device carried by persons or placed upon vehicles used for the transportation of persons or goods, except as provided under section 445‑112.5, relating to vehicular advertising devices;

     (8)  Any outdoor advertising device warning the public of dangerous conditions that they may encounter in nearby sections of streets, roads, paths, public places, power lines, gas and water mains, or other public utilities;

     (9)  Signs serving no commercial purpose that indicate places of natural beauty, or of historical or cultural interest and that are made according to designs approved by the department of business, economic development, and tourism;

    (10)  Any outdoor advertising device or billboard erected, placed, or maintained upon a state office building, if erected, placed, or maintained by authority of a state agency, department, or officer for the sole purpose of announcing cultural or educational events within the State, and if the design and location thereof has been approved by the department of business, economic development, and tourism;

    (11)  Signs urging voters to vote for or against any person or issue, may be erected, maintained, and used, except where contrary to or prohibited by law;

    (12)  Signs stating that a residence that is offered for sale, lease, or rent is open for inspection at the actual time the sign is displayed and showing the route to the residence; provided that the sign contains no words or designs other than the words "Open House", the address of the residence, the name of the person or agency responsible for the sale, and an arrow or other directional symbol and is removed during such time as the residence is not open for inspection;

    (13)  The erection, maintenance, and use of billboards if the billboard is used solely for outdoor advertising devices not prohibited by this section;

    (14)  The continued display and maintenance of outdoor advertising devices actually displayed on July 8, 1965, in accordance with all laws and ordinances immediately theretofore in effect;

    (15)  The continued maintenance of any billboard actually maintained on July 8, 1965, and the display thereon of the same or new advertising devices, all in accordance with all laws and ordinances in effect immediately prior to July 9, 1965;

    (16)  Any outdoor advertising device, displayed with the authorization of the University of Hawaii, on any scoreboard of any stadium owned by the university.  An outdoor advertising device displayed under this paragraph shall be on the front of the scoreboard and face the interior of the stadium;

    (17)  Any temporary outdoor advertising device attached to or supported by the structure of any stadium owned by the University of Hawaii, located within and facing the interior of the stadium, and authorized to be displayed by the university.  For the purpose of this paragraph, "temporary" means displayed for a short period before the official start of organized athletic competition, during the organized athletic competition, and for a short period after the official end of the organized athletic competition;

    (18)  Any outdoor advertising device, displayed with the authorization of the stadium authority[, on]:

          (A)  On any scoreboard of any stadium operated by the stadium authority[.  An]; provided that an outdoor advertising device displayed under this [paragraph] subparagraph shall be on the front of the scoreboard and face the interior of the stadium; [and] or

          (B)  In the stadium development district; provided that for the purposes of this subparagraph, "outdoor advertising device" includes "digital outdoor signage device", as the term is defined in section 445-  ;

    (19)  Any outdoor advertising device, displayed with the authorization of the city and county of Honolulu, on the scoreboard of the Waipio peninsula soccer stadium.  The outdoor advertising device shall be:

          (A)  Attached to the bottom of the scoreboard;

          (B)  No longer than the width of the scoreboard; and

          (C)  No higher than twenty-five per cent of the scoreboard height.

          The scoreboard shall be no larger than twenty-eight feet by ten feet.  Any outdoor advertising device displayed pursuant to this paragraph shall be on the front of the scoreboard and face the interior of the stadium; provided that the outdoor advertising device shall not be visible from any thoroughfare[.]; and

    (20)  Any outdoor advertising device, including digital outdoor signage devices, displayed pursuant to section 445-  ."

     SECTION 3.  Section 445-113, Hawaii Revised Statutes, is amended to read as follows:

     "§445-113  Regulation by counties.  Except for outdoor advertising devices authorized under section 445-112(16) and (17), the several counties may adopt ordinances regulating billboards and outdoor advertising devices not prohibited by [sections 445-111 to 445-121.] this part.  The ordinances may:

     (1)  Classify billboards and outdoor advertising devices in the classes set forth in section 445-112, or in any other reasonable manner of classification;

     (2)  Regulate the size, manner of construction, color, illumination, location, and appearance of any class of billboard or outdoor advertising device;

     (3)  Prohibit the erection or maintenance of any type of billboard or the displaying of any outdoor advertising device in particular parts, or in all parts, of the county; provided that the prohibition shall not apply to any official notice or sign described in section 445-112(1); and provided further that, unless a county ordinance specifies otherwise, the prohibition shall extend to billboards or outdoor advertising devices located in the airspace or waters beyond the boundaries of the county that are visible from any public highway, park, or other public place located within the county;

     (4)  Control and license the business of making, erecting, posting, renting, and maintaining outdoor advertising devices and billboards as a business providing advertising for others, and require each person engaging in such business to obtain an annual license, the fee for which shall not exceed $100.  The license shall be conditioned upon the maintenance of all outdoor advertising devices and billboards in a safe state, and the observance of [sections 445-111 to 445‑121] this part and all applicable ordinances and shall be revocable by the licensing authority upon breach of such condition;

     (5)  Require that no person, whether licensed under paragraph (4) or not, shall erect or maintain any billboard unless it is licensed by a permit issued by the county, the issuance of which permit shall be conditioned upon compliance with this chapter and all applicable ordinances and the payment to the county of an annual fee not to exceed $25 per billboard; and

     (6)  Provide for [such] other regulation of billboards and outdoor advertising devices as will promote the public health, welfare, safety, and convenience; encourage and promote the tourist and visitor trade; conserve and develop the natural beauty of the State, as well as objects and places of historic and cultural interest; foster sightliness and physical good order; and promote the purposes and provisions of [sections 445‑111 to 445-121.] this part."

     SECTION 4.  Statutory material to be repealed is bracketed and stricken.  New statutory material is underscored.

     SECTION 5.  This Act shall take effect on July 1, 2050.

Report Title:

Outdoor Advertising; Digital Outdoor Signage Devices; Waikiki Special District; Ordinance; Stadium Development District; Stadium Authority

Description:

Requires the display of outdoor advertising devices, including digital outdoor signage devices, to be allowed within the Waikiki Special District and requires the adoption of necessary county ordinances.  Allows the display of outdoor advertising devices, including digital outdoor signage devices, within the Stadium Development District with the authorization of the Stadium Authority.  Effective 7/1/2050.  (SD1)

The summary description of legislation appearing on this page is for informational purposes only and is not legislation or evidence of legislative intent.

A BILL FOR AN ACT

Relating to outdoor Signage.

BE IT ENACTED BY THE LEGISLATURE OF THE STATE OF HAWAII:

     SECTION 1.  Chapter 445, Hawaii Revised Statutes, is amended by adding a new section to part IV to be appropriately designated and to read as follows:

     "§445-    Digital outdoor signage devices; allowed display.  (a)  Notwithstanding any law to the contrary, display of outdoor advertising devices, including digital outdoor signage devices, shall be allowed within the Waikiki area of Oahu, the boundaries of which are delineated in the land use ordinance as amended, establishing the "Waikiki Special District".

     (b)  No later than           , each county with a population of five hundred thousand or more shall adopt ordinances necessary to implement this section.

     (c)  For the purposes of this section, "digital outdoor signage device" means any outdoor advertising device displaying a message that may be changed by electronic processes or designed to attract attention by the inclusion of a flashing, changing, revolving, or flickering light source or change in light intensity.  "Digital outdoor signage device" includes signs with electronically generated or controlled images, such as electronic programmable message signs, digital signs, and plasma or light-emitting diode (LED) signs."

     SECTION 2.  Section 445-112, Hawaii Revised Statutes, is amended to read as follows:

     "§445-112  Where and when permitted.  No person shall erect, maintain, or use a billboard or display any outdoor advertising device, except as provided in this section:

     (1)  The display of official notices and signs, posted by order of any court or public office, or posted by any public officer in the performance of a public duty, or posted by any person required to do so by any law or rule having the force of law;

     (2)  Any outdoor advertising device announcing a meeting or series of meetings is not prohibited by this section if displayed on the premises where the meeting or series of meetings will be or is being held.  Meeting, as used in this section, includes all meetings regardless of whether open to the public or conducted for profit and includes but is not limited to sports events, conventions, fairs, rallies, plays, lectures, concerts, motion pictures, dances, and religious services;

     (3)  Any outdoor advertising device indicating that the building or premises on which it is displayed is the residence, office, or place of business, commercial or otherwise, of any individual, partnership, joint venture, association, club, or corporation, and stating the nature of the business;

     (4)  Any outdoor advertising device that advertises property or services that may be bought, rented, sold, or otherwise traded in on the premises or in the building on which the outdoor advertising device is displayed;

     (5)  The offering for sale of merchandise bearing incidental advertising, including books, magazines, and newspapers, in any store, newsstand, vending machine, rack, or other place where such merchandise is regularly sold;

     (6)  Any outdoor advertising device offering any land, building, or part of a building for sale or rent, if displayed on the property so offered or on the building so offered;

     (7)  Any outdoor advertising device carried by persons or placed upon vehicles used for the transportation of persons or goods, except as provided under section 445‑112.5, relating to vehicular advertising devices;

     (8)  Any outdoor advertising device warning the public of dangerous conditions that they may encounter in nearby sections of streets, roads, paths, public places, power lines, gas and water mains, or other public utilities;

     (9)  Signs serving no commercial purpose that indicate places of natural beauty, or of historical or cultural interest and that are made according to designs approved by the department of business, economic development, and tourism;

    (10)  Any outdoor advertising device or billboard erected, placed, or maintained upon a state office building, if erected, placed, or maintained by authority of a state agency, department, or officer for the sole purpose of announcing cultural or educational events within the State, and if the design and location thereof has been approved by the department of business, economic development, and tourism;

    (11)  Signs urging voters to vote for or against any person or issue, may be erected, maintained, and used, except where contrary to or prohibited by law;

    (12)  Signs stating that a residence that is offered for sale, lease, or rent is open for inspection at the actual time the sign is displayed and showing the route to the residence; provided that the sign contains no words or designs other than the words "Open House", the address of the residence, the name of the person or agency responsible for the sale, and an arrow or other directional symbol and is removed during such time as the residence is not open for inspection;

    (13)  The erection, maintenance, and use of billboards if the billboard is used solely for outdoor advertising devices not prohibited by this section;

    (14)  The continued display and maintenance of outdoor advertising devices actually displayed on July 8, 1965, in accordance with all laws and ordinances immediately theretofore in effect;

    (15)  The continued maintenance of any billboard actually maintained on July 8, 1965, and the display thereon of the same or new advertising devices, all in accordance with all laws and ordinances in effect immediately prior to July 9, 1965;

    (16)  Any outdoor advertising device, displayed with the authorization of the University of Hawaii, on any scoreboard of any stadium owned by the university.  An outdoor advertising device displayed under this paragraph shall be on the front of the scoreboard and face the interior of the stadium;

    (17)  Any temporary outdoor advertising device attached to or supported by the structure of any stadium owned by the University of Hawaii, located within and facing the interior of the stadium, and authorized to be displayed by the university.  For the purpose of this paragraph, "temporary" means displayed for a short period before the official start of organized athletic competition, during the organized athletic competition, and for a short period after the official end of the organized athletic competition;

    (18)  Any outdoor advertising device, displayed with the authorization of the stadium authority[, on]:

          (A)  On any scoreboard of any stadium operated by the stadium authority[.  An]; provided that an outdoor advertising device displayed under this [paragraph] subparagraph shall be on the front of the scoreboard and face the interior of the stadium; [and] or

          (B)  In the stadium development district; provided that for the purposes of this subparagraph, "outdoor advertising device" includes "digital outdoor signage device", as the term is defined in section 445-  ;

    (19)  Any outdoor advertising device, displayed with the authorization of the city and county of Honolulu, on the scoreboard of the Waipio peninsula soccer stadium.  The outdoor advertising device shall be:

          (A)  Attached to the bottom of the scoreboard;

          (B)  No longer than the width of the scoreboard; and

          (C)  No higher than twenty-five per cent of the scoreboard height.

          The scoreboard shall be no larger than twenty-eight feet by ten feet.  Any outdoor advertising device displayed pursuant to this paragraph shall be on the front of the scoreboard and face the interior of the stadium; provided that the outdoor advertising device shall not be visible from any thoroughfare[.]; and

    (20)  Any outdoor advertising device, including digital outdoor signage devices, displayed pursuant to permission pursuant to section 445-  ."

     SECTION 3.  Section 445-113, Hawaii Revised Statutes, is amended to read as follows:

     "§445-113  Regulation by counties.  Except for outdoor advertising devices authorized under section 445-112(16) and (17), the several counties may adopt ordinances regulating billboards and outdoor advertising devices not prohibited by [sections 445-111 to 445-121.] this part.  The ordinances may:

     (1)  Classify billboards and outdoor advertising devices in the classes set forth in section 445-112, or in any other reasonable manner of classification;

     (2)  Regulate the size, manner of construction, color, illumination, location, and appearance of any class of billboard or outdoor advertising device;

     (3)  Prohibit the erection or maintenance of any type of billboard or the displaying of any outdoor advertising device in particular parts, or in all parts, of the county; provided that the prohibition shall not apply to any official notice or sign described in section 445-112(1); and provided further that, unless a county ordinance specifies otherwise, the prohibition shall extend to billboards or outdoor advertising devices located in the airspace or waters beyond the boundaries of the county that are visible from any public highway, park, or other public place located within the county;

     (4)  Control and license the business of making, erecting, posting, renting, and maintaining outdoor advertising devices and billboards as a business providing advertising for others, and require each person engaging in such business to obtain an annual license, the fee for which shall not exceed $100.  The license shall be conditioned upon the maintenance of all outdoor advertising devices and billboards in a safe state, and the observance of [sections 445-111 to 445‑121] this part and all applicable ordinances and shall be revocable by the licensing authority upon breach of such condition;

     (5)  Require that no person, whether licensed under paragraph (4) or not, shall erect or maintain any billboard unless it is licensed by a permit issued by the county, the issuance of which permit shall be conditioned upon compliance with this chapter and all applicable ordinances and the payment to the county of an annual fee not to exceed $25 per billboard; and

     (6)  Provide for such other regulation of billboards and outdoor advertising devices as will promote the public health, welfare, safety, and convenience; encourage and promote the tourist and visitor trade; conserve and develop the natural beauty of the State, as well as objects and places of historic and cultural interest; foster sightliness and physical good order; and promote the purposes and provisions of [sections 445‑111 to 445-121.] this part."

     SECTION 4.  Statutory material to be repealed is bracketed and stricken.  New statutory material is underscored.

     SECTION 5.  This Act shall take effect upon its approval.

Report Title:

Outdoor Advertising; Digital Outdoor Signage Devices; Waikiki Special District; Ordinance; Stadium Development District; Stadium Authority

Description:

Requires the display of outdoor advertising devices, including digital outdoor signage devices, to be allowed within the Waikiki Special District and requires the adoption of necessary county ordinances.  Allows the display of outdoor advertising devices, including digital outdoor signage devices, within the Stadium Development District with the authorization of the Stadium Authority.

The summary description of legislation appearing on this page is for informational purposes only and is not legislation or evidence of legislative intent.

STAND. COM. REP. NO. 2922

Honolulu, Hawaii

RE:     S.B. No. 2353

        S.D. 2

Honorable Ronald D. Kouchi

President of the Senate

Thirty-Third State Legislature

Regular Session of 2026

State of Hawaii

Sir:

     Your Committees on Commerce and Consumer Protection and Ways and Means, to which was referred S.B. No. 2353, S.D. 1, entitled:

"A BILL FOR AN ACT RELATING TO OUTDOOR SIGNAGE,"

beg leave to report as follows:

     The purpose and intent of this measure is to:

     (1)  Allow the display of outdoor advertising devices, including digital outdoor signage devices, within the Waikiki Special District;

     (2)  Require the adoption of necessary county ordinances; and

     (3)  Allow the display of outdoor advertising devices, including digital outdoor signage devices, within the Stadium Development District with the authorization of the Stadium Authority.

     Your Committees received testimony in support of this measure from the Stadium Authority; Stanford Carr Development, LLC.; and Chamber of Commerce Hawaii.

     Your Committees received testimony in opposition to this measure from seven individuals.

     Your Committees find that existing law restricts the display of certain outdoor signage in the State, which limits marketing and activation opportunities in the Stadium Development District and constrains broader economic innovation in local marketing and digital media industries.  This measure would stimulate the economy, provide the Stadium Authority with a diversified and sustainable revenue stream, and align the Stadium Development District with industry standards in global professional sports and entertainment venues.

     Your Committees have amended this measure by:

     (1)  Deleting language that would have allowed the display of certain outdoor advertising devices within the Waikiki Special District and required each county with a population of five hundred thousand or more to adopt the necessary enabling ordinances; and

     (2)  Making technical, nonsubstantive amendments for the purposes of clarity and consistency.

     As affirmed by the records of votes of the members of your Committees on Commerce and Consumer Protection and Ways and Means that are attached to this report, your Committees are in accord with the intent and purpose of S.B. No. 2353, S.D. 1, as amended herein, and recommend that it pass Third Reading in the form attached hereto as S.B. No. 2353, S.D. 2.

Respectfully submitted on behalf of the members of the Committees on Commerce and Consumer Protection and Ways and Means,

STAND. COM. REP. NO. 2419

Honolulu, Hawaii

RE:     S.B. No. 2353

        S.D. 1

Honorable Ronald D. Kouchi

President of the Senate

Thirty-Third State Legislature

Regular Session of 2026

State of Hawaii

Sir:

     Your Committee on Economic Development and Tourism, to which was referred S.B. No. 2353 entitled:

"A BILL FOR AN ACT RELATING TO OUTDOOR SIGNAGE,"

begs leave to report as follows:

     The purpose and intent of this measure is to:

     (1)  Require the display of outdoor advertising devices, including digital outdoor signage devices, to be allowed within the Waikiki Special District and require the adoption of necessary county ordinances; and

     (2)  Allow the display of outdoor advertising devices, including digital outdoor signage devices, within the Stadium Development District with the authorization of the Stadium Authority.

     Your Committee received testimony in support of this measure from the Stadium Authority; Waikiki Business Improvement District; and Stanford Carr Development, LLC.

     Your Committee received testimony in opposition to this measure from the Waikiki Neighborhood Board, The Outdoor Circle, Scenic America, and six individuals.

     Your Committee finds that prohibiting the Stadium Authority from authorizing and managing digital outdoor signage in the Stadium Development District needlessly restricts a diversified and sustainable potential revenue stream.  Your Committee further finds that Waikiki's public communication infrastructure requires modernization to remain competitive with other premier, high-traffic pedestrian destinations globally.  Other major urban centers have deployed multi-purpose digital kiosks for advertising, public safety features, emergency preparedness and real-time public information, and community and visitor messaging.  Notably, digital outdoor advertising devices can be used to effectively communicate emergency alerts during natural disasters, such as tsunami advisories.  This measure aligns the Stadium Development District with industry standards for professional sports and entertainment venues globally and supports safety and dynamic public communications in high-traffic public spaces.

     Your Committee has amended this measure by:

     (1)  Inserting an effective date of July 1, 2050, to encourage further discussion; and

     (2)  Making technical, nonsubstantive amendments for the purposes of clarity and consistency.

     As affirmed by the record of votes of the members of your Committee on Economic Development and Tourism that is attached to this report, your Committee is in accord with the intent and purpose of S.B. No. 2353, as amended herein, and recommends that it pass Second Reading in the form attached hereto as S.B. No. 2353, S.D. 1, and be referred to your Committees on Commerce and Consumer Protection and Ways and Means.

Respectfully submitted on behalf of the members of the Committee on Economic Development and Tourism,