SB 3261: STUDENT ATHLETES; ATHLETE AGENTS; PROFESSIONAL REPRESENTATION; REGISTRATION; AGENT CONTRACT; ENDORSEMENT; NAME, IMAGE, AND LIKENESS

Session Year: 2025-2026
House: Senate
Latest Version Date: 2026-02-19

Current Status:

In Progress

(2026-02-19: Report adopted; Passed Second Reading, as amended (SD 1) and referred to CPN.)

Introduced

First Committee Review

First Chamber

Second Committee Review

Second Chamber

Final Decking

Enacted

Version:

Prohibits any person from providing advisory, negotiation, or procurement assistance to or on behalf of a student athlete relating to endorsements; promotional or marketing services; appearances; autographs; social media branding; content creation or distribution; licensing of publicity rights; brand development, sponsorship, or promotional arrangements; or agreements related to the name, image, or likeness of the student athlete, without being a registered athlete agent in the State and having a valid agency contract executed in compliance with applicable law. (SD1)

Discussed in Hearing